A landing page is a standalone web page designed specifically for marketing or advertising campaigns. Its primary goal is to capture visitors' attention and prompt them to take a specific action, such as filling out a form or making a purchase. Optimized for conversions, landing pages typically feature clear calls-to-action and minimal distractions.
Web development involves creating and maintaining websites,
encompassing both front-end (client-side) and back-end
(server-side)
development. It includes tasks like web design,
coding, and database management to ensure seamless user experience
and functionality. Web
developers use languages such as HTML, CSS,
JavaScript, and server-side languages like Python or PHP. The
field constantly evolves
with new technologies and frameworks to
enhance web capabilities.